Brand Values
Member Focused
- A mutual, not for profit friendly society
- Open and clear and fair and not misleading
- We provide good value, competitive healthcare cash plan products and a quality service
- Members can have confidence and trust in our transparent, friendly, and professional society
Striving to improve
- The Health Shield team
- Claims payments and procedures
- Membership and customer service
- Member communication
- Product development, innovation and design – quality, delivery and price
We listen
- Friendly, consultative, interactive and responsive
- Learn from communication with all our stakeholders
- Value stakeholder needs, concerns and suggestions
Vision and values
- Continuous improvement
- Committed to our members
- Committed to our people
- Committed to our customers
- Committed to our mutual status
- Strive to be the best and deliver what we promise
- Committed to future growth
